Fonts

Skylark needs a recognizable, clear, and flexible font. It needs to match the down to earth style of the brand and work in a variety of situations. for the most part, hand written and printed text would work for titles, looking approachable and creative. I texted out different ways of writing “Skylark” to give myself an idea… Continue reading Fonts

Visuals + client feedback

From the thumbnails I created, I went on to start designing variant logos to put forward to the Skylark board. I took inspiration from the simple design of the Yokoland logo, which is a bird-like creature encased in a circle much like some of the designs I had drawn out previously. The first piece of feedback I was given from the… Continue reading Visuals + client feedback

The letterpress collective

the letterpress collective was something I first discovered when working at a festival, their work is a mix of different printing techniques although they focus on mainly screen printing, linocuts and, as the name would suggest letterpress printing. I have been particularly inspired by how they layer colours in their prints and the mix of the different printing methods in the same… Continue reading The letterpress collective